digital-marketing-course-pune

Digital Marketing Course

Learn from the best digital marketing training institute in Pune.

Digital marketing industry is growing at a rapid pace in India. Advertising expenditure in India is expected to grow at 13% compared to 2017 and touch INR 69,346 crore in 2018. Digital marketing has become synonymous with marketing. Brands are turning towards digital platforms more than ever before. This presents a great opportunity for anybody to build a solid career in digital marketing.

As digital technologies and strategies continue to evolve, the skills people need at both entry level and as experienced professionals are constantly changing. This makes it important for marketers to keep up with this ever changing digital marketing landscape to flourish in their career or business.

This is where NSDM INDIA comes in. We offer the best digital marketing course in pune with job placements. Our online marketing courses are based on a learning by doing approach. Students at NSDM INDIA are trained to develop complete digital marketing campaign strategies from start to finish that involves conceiving, creating, promoting, executing and measuring the success of an online business. The objective of our internet marketing courses in pune is to arm our trainees with the digital media skills that can be leveraged to become leaders and influencer’s in the online space.

We are laser focused towards fuelling the dynamic learning approach in the education industry which at present is clearly lacking. Our digital marketing course in pune is designed by industry experts to make individuals competent enough to deliver real-world business solutions. How digital platforms can contribute towards achieving business objectives is the central theme of our digital marketing training in pune.

What Differentiates Us?

Lifetime learning access through our LMS Software

Hybrid learning approach (classroom & interactive online training)

Free career transition program by Stanford Business School alumni faculty

Google, Facebook Blueprint & Hub-spot Inbound Marketing Certifications

Personal Mentor ship to achieve your digital marketing career goals

Get Access to Paid Tools

Guest Lectures From Digital Marketing Thought Leaders

100% Internship and Placement Assistance

Global Standard Curriculum, Regularly Updated & Approved by Industry leaders

Access to Fastest Growing Facebook Community of Digital Marketers

INDIA’s Only
Digital Marketing Program Focused On
“Five Moments Of Learning”

Digital Marketing Course Objective

The objective of the course is to empower participants to deliver real world digital marketing solutions. Our objective is to reduce the increasing skill gap and create digital marketers that can help brands & businesses drive exponential growth. We aim to build the right skill-sets through extensive hands on practice on a wide range on industry projects. You will be trained on more than 60 tools, 18 modules, 2 Live projects, 25 assignments and 6 Quizzes.

After you have completed our advance digital marketing program, you will receive an industry recognized certificate from NSDM INDIA validating your capabilities to lead digital marketing function in any organization.

Digital Marketing Course Curriculum

The idea is to introduce you with basic concepts of digital marketing and how it is different from traditional marketing. You learn about various possibilities that this digital world has to offer. You will be surprised to know about the latest technology and what it can do for your marketing. This module will impart primitive knowledge about how you can earn money or start up a 7 figure online business. In this phase, we also understand the objectives of each student and accordingly guide them through the rest of the course.

What you will learn:
  • What is digital marketing and its scope?
  • Why a business needs a digital strategy?
  • Digital consumer behaviour
  • How digital marketing helps business / brands?
  • Latest technology and trends in digital marketing
  • Understand revenue models
  • Understanding various objectives of a business website
  • Digital marketing channels
  • Role of a digital marketer
  • Careers and profile

In this module you learn all about running a websites. We start right from scratch and show you how a full services business website is made. You will understand what all tools you need and how to use them when building a website. We give you a step by step illustration with cost structure for better clarity. We also give hosting/C-Panel and WordPress access to our students for hands on practice. By the end of this module you will have full clarity about how does a website function.

What you will learn:
  • What is a Domain name?
  • What is Domain name systems (DNS).
  • What are Top Level Domains (TLDs) and Second Level Domain (SLDs).
  • What are Sub Domains?
  • Google’s perspective on domain extensions.
  • How to buy a domain name.
  • 5 tips for choosing a SEO Friendly domain name.
  • What is web hosting
  • What is a server
  • Types of web hosting
  • Hosting plans and prices
  • How to buy hosting
  • Learn how to navigate through Cpanel.
  • Understanding FTP's.
  • What is a CMS and different types?
  • How to install Wordpress in Cpanel.
  • How to install wordpress theme.
  • Basic Wordpress customization.
  • Popular web technologies and their roles.

Search engine optimization is arguably the most important skill that an online marketer should possess. If you master this skill that means you can rank websites on the 1st page of Google for a keyword. Google considers more than 200 factors before ranking a website. In this module we not only cover those factors but also make sure you rank your blog on the 1st page of Google for your target keyword. We ensure hands on practices and give you access to all the necessary tools.

What you will learn:
  • What is SEO Introduction to SERP?
  • What are search engines?
  • How search engine works?
  • Understanding Search Engine Algorithms
  • What is traffic?
  • What are keywords?
  • Different types of keywords
  • Google keyword planner tool
  • Keyword research process
  • Understanding keywords mix Google operator: So that you can find anything on the web
  • On page optimization
  • Keywords optimization
  • Content optimization & Planning
  • Understanding your audience for content planning
  • Adding social media plug – in on web pages
  • Internal linking
  • Meta Tags creation

One of the most demanded certification in digital marketing training is for Search Engine Marketing. In this section you will learn & develop a deep understanding of how websites and apps are promoted through paid advertising on search engines. You will learn about how to plan, execute, optimize, measure and automate a digital marketing search campaign. This section is filled with practical assignments and case studies for better understanding

What you will learn:
  • What is Search Engine Marketing.
  • How Search Engine Marketing Works.
  • Benefits of Search Engine Marketing.
  • Introduction to Google Adwords (PPC)
  • Microsoft AdCenter (Bing & Yahoo)
  • How to create a media plan.
  • Real estate media buying case study
  • Understanding different campaign types in Google Adwords
  • Understanding account structure.
  • Learn keyword research
  • Learn how to forecast campaigns
  • Learn how to calculate bids and budget
  • Types of search campaigns
  • What is ad rank?
  • How does Google auction work
  • Understanding automated bidding strategies
  • Ad extensions and rotation settings
  • Benefits and limitations of ad groups
  • How to create a compelling ad copy
  • Do's and don'ts of a search ad copy
  • Keyword match types
  • How to improve quality score
  • How to improve CTR
  • How to improve ad relevance
  • How to improve landing page experience
  • Search terms report & negative keywords
  • Bid adjustments
  • Auctions insight report
  • Bid simulator
  • Segments and reports

In our social media marketing course we cover Facebook, LinkedIn, Twitter, Instagram, Pinterest and Snapchat. You will learn how to market on each of these properties. We cover more than 20 tools that will help you market for free organically. You will also master how to run ads on each of the above mentioned social media property. We make sure you create real campaigns with a budget and objective to get hands on experience. We also present live campaigns, show you ads and targeting options that work.

Social media marketing course cannot complete without you learning influencer marketing. Influencer marketing can be your secret weapon to stay ahead of the competition. After the completion of this module you will be able to identify influencers, negotiate effectively with them, execute and measure your influencer marketing campaign.

What you will learn:
Introduction to Social Media Marketing:
  • Why Social Media Marketing?
  • Understanding audience behaviour on popular social media properties
  • How to create a social media strategy
  • How to create a social media content calendar
  • What is social media listening?
  • Social media audit
  • Social media design and automation tools
Facebook and Instagram
  • Facebook algorithms
  • Facebook profile and page creation
  • How to optimise your Facebook page
  • Understanding page settings and insights
  • How to integrate apps with your page
  • How to create a shop on Facebook
  • How to create Facebook canvas
  • Learn Facebook groups and events marketing
  • How to create Facebook messenger chatbots
  • Facebook Hacks - Tools and tips to automate Facebook marketing
  • Getting started with Facebook Ads
  • Understanding campaign objectives - Awareness, Consideration & Conversions
  • Brief overview of each campaign type
  • Learn Facebook ad account structure
  • Understanding audience insight tool
  • Getting started with engagement campaign
  • Understanding basic targeting options - location, age and gender
  • Understanding detailed targeting options - demographic targeting, interest targeting and behaviour targeting
  • Learn how to narrow down your audience using filters
  • Getting started with conversions campaign
  • How to setup conversion tracking
  • Getting started with lead generation campaign
  • How to design a lead generation form
  • Run through other remaining campaigns
  • Understanding custom audiences - remarketing
  • Understanding lookalike audiences
  • Introduction to Facebook Ads Manager
  • How to navigate through Ads Manager
  • How to edit campaigns and adgroups
  • How to optimise Facebook campaigns
  • Test and learn
  • Reporting and billing
  • Case Study
Linked In
  • LinkedIn platform overview
  • Understanding network structure - 1st, 2nd and 3rd degree connections
  • Difference between updates and articles
  • Difference between connections and followers
  • Difference between member and influencer on LinkedIn
  • How to download all your 1st degree connections
  • How to post and apply for jobs
  • How to create a powerful LinkedIn profile
  • Best practices for strengthening your LinkedIn profile
  • What are skills and endorsements
  • How to get recommended on LinkedIn
  • How to create a company page on LinkedIn
  • What are showcase and career pages
  • LinkedIn group marketing
  • LinkedIn tools for lead generation and automation
  • Introduction to LinkedIn ads
  • Types of LinkedIn campaigns - Sponsored Content, Text Ads and Inmail
  • LinkedIn ad placements
  • How to create compelling ads
  • Understanding various targeting options
  • LinkedIn bid strategies
  • LinkedIn lead generation campaign
  • How to create a lead gen form
  • Campaign optimization and reporting
Twitter
  • Understanding Twitter as a marketing platform
  • Twitter profile creation and optimization
  • How to grow on Twitter 5 tips
  • Tools for organic marketing on Twitter
  • Explore Twitter ads
  • Understand campaign types
  • Ad placements and targeting options
  • Bid and budget
  • Campaign optimization and reporting
Influencer Marketing
  • Understand influencer marketing and why it matters.
  • Understanding Influence
  • Setting Goals for your Influencer Program
  • Defining your Conversations and Influencer Archetypes
  • Embarking on Influencer Engagement
  • Defining a Measurement Framework
  • Influencer marketing tools

What gets measured gets managed. Web analytics provide valuable insights to marketers to improve their decision making & achieve pre-set campaign objectives. In this module you learn how to make a measurement plan and define real KPI’s. You will learn Google Analytics and will be able to track any data you want from your website or app. This module is full of assignments and quizzes.

What you will learn:
  • Why digital analytics
  • Web analytics process
  • Build a measurement plan
  • What is Google Analytics
  • How Google Analytics Work
  • Understand Google Analytics measurement protocol
  • Understanding metric and dimension scope
  • How to set up Google Analytics
  • How to set up views and filters
  • How to create custom reports
  • Dashboards and custom report
  • Understanding realtime and audience report
  • How to eliminate ghost visits and referral spam traffic
  • Understanding all traffics report
  • Understanding Adwords report
  • Understanding Search Console report
  • Understanding social report
  • How to measure custom campaign
  • Tracking campaigns with URL builder
  • Understanding behaviour flow report
  • Understanding site content report
  • How to set up content grouping
  • Understanding site speed report
  • Understanding site search report
  • Understanding events report
  • How to create experiments for A/b testing
  • How to set up goals and funnels
  • Types of goals
  • Understanding goals report
  • How to create custom dimensions and metrics
  • How to set up enhanced ecommerce
  • How to measure shopping and checkout behaviour
  • How to measure product and sales performance
  • Understanding multi-channel funnels report
  • Learning different types of attribution models

Google Tag Manager is a tag management system. It is the most sought after skill by digital marketing companies. It allows you to quickly and easily update tags and code snippets on your website or mobile app, such as those intended for traffic analysis and marketing optimization. You can add and update AdWords, Google Analytics, Firebase Analytics, Floodlight, and 3rd party or custom tags from the Tag Manager User interface instead of editing site code. This reduces errors and frees you from having to involve a developer when configuring tags.

What you will learn:
  • What Is a Tag?
  • How It Works?
  • Setup for Web
  • Setup for Mobile Apps
  • Creating an account and container
  • Adding the container to web pages
  • Adding the container to mobile apps
  • Creating additional containers for existing accounts
  • Adding, updating and publishing tags
  • Managing mobile app configuration from the container
  • Tags and triggers
  • Triggers and variables
  • Variables and the data layer
  • Implementation scenarios

In our digital marketing course, display advertising is introduced like strong and silent weapon to hunt traffic. Display advertising can help you reach people while they are browsing their favourite websites, apps or videos. In this module we you learn how to plan, execute, optimise and report are display campaign.

What you will learn:
  • What is display campaign and how does it work
  • What is Google Display Network (GDN)
  • When to use display campaign
  • Display bidding strategies
  • Learn display ad extensions, frequency capping and ad rotation
  • Keyword targeting
  • Interest and topic targeting
  • Placement and demographics targeting
  • How to create a compelling display ad (do's and don'ts)
  • Display ad builder
  • More tools for creating display ads

Video advertising is the favourite module of youngsters into Digital Marketing training for obvious reasons. In this module you learn how to promote your brand on YouTube.

What you will learn:
  • Introduction to Video Landscape
  • Objectives of Video Advertising
  • YouTube Ads
  • Campaign Settings
  • Ad Formats
  • Auction Implementation
  • Targeting Capabilities
  • Optimize Video Campaigns
  • YouTube Analytics
  • Case Study – Lenovo

E-commerce is growing by leaps and bounds in the Digital Marketing Industry. Consumer buying behaviour is turning rapidly towards addictive online shopping. Brands are constantly trying to innovate themselves giving rise to E-commerce marketing. In this training, we cover shopping ads and ecommerce marketing strategies to improve overall conversion rate. You will also learn enhanced commerce reports to segment and analyse your data, discover relationships between your marketing campaigns, user engagement, and transactions.

What you will learn:
  • What is ecommerce?
  • Understanding Various ecommerce Platforms – Shopify, Magento, Openkart
  • Role of SEO in ecommerce
  • Why brands need a solid e-commerce strategy?
  • Designing integrated ecommerce marketing strategy
  • Remarketing & CRO
  • Shopping/Product listing Ads
  • Setting up enhanced ecommerce tracking
  • Ecommerce conversion tracking
  • Product performance analysis
  • Check-out behaviour
  • Sales revenue measurement
  • Understanding customer live time value

The finest module in our Digital Marketing training as Mobile is arguably the closest you can get to the consumer. There is no other device that is as personal (everybody has their own phone) as pervasive (is with you all of the time) and provides the opportunity for proximity. As marketers seeks to understand & leverage a consumer’s path to purchase, mobile devices have the potential to be a tremendous enabler. NSDM’s Mobile Marketing module enables you to keep up with the exponential growth of mobile & capitalize on it.

What you will learn:
  • Understanding Mobile Devices
  • Mobile Marketing & Social Media
  • Mobile Analytics
  • Importance of Mobile Website
  • Mobile Advertising & Search Content
  • Marketing on Mobile
  • Integrating Mobile with other Marketing Channels
  • Mobile Web & Responsive Design
  • Mobile PPC
  • Mobile Video
  • Understanding Mobile Commerce

App Store Optimization is a process of improving the visibility of a mobile app in “App Store” for IOS users & in Google Play Store for Android users. According to Wikipedia - There has been an explosion in both the number of app stores and the size of the stores (amount of apps and number of downloads). As the number of apps in app stores has grown, the possibility of any one app being found has dropped. This has led app marketers to realize how important it is to get noticed within an app store. Our Advance Digital Marketing Course covers the effective strategies & vital components of ASO.

What you will learn:
  • Fundamentals of App Store optimization
  • Basics of Apple App Store & Google Play Store
  • Understanding Keyword optimization (KWO)
  • Asset Optimization
  • Mobile App competition analysis
  • Understanding App Store & Google Play Store Search Algorithms
  • Role of Localization in ASO
  • Importance of Reviews

“Content is King” is our firm belief as a Digital Marketing Institute. As content has become the most crucial aspect of online marketing, as it is the only part visible to a user. In this section we will learn how to create content that is engaging and drives a usertowards an action. In this module you will learn how to effectively integrate content marketing with digital strategy to achieve your online marketing objectives.

What you will learn:
  • Introduction to Content Marketing
  • Understanding different types of Content
  • Developing an effective Content Strategy
  • Determining Audience Personas & Content Maps
  • Creating A Channel Plan
  • Overcoming Content Marketing Roadblocks
  • Learn Content Promotion Techniques to increase Traffic, Engagement & Sales
  • Integrating Content Marketing with SEO
  • Understanding to create Original & Engaging Content
  • Understanding Content Dissemination techniques
  • Understanding Blogging Concepts
  • Blogging Platforms

Reputation management in the digital world has gain importance like never before. In today’s business landscape, brands think of an overall outreach as a strong online presence along with a well decorated brand image. Some marketers often have a misconception of online reputation management being a part of search engine optimization, however reputation management of a brand is a completely different aspect and should be treated with a separate set of methodologies. This module will help you understand how to assess, build, track & monitor the online reputation of any brand.

What you will learn:
  • Introduction to online reputation management
  • Understanding the ORM Framework
  • learn how to build a positive online brand image
  • Setting up search and remain alerts
  • Using advance listening tools like Mention.com and Google Alerts
  • Learn how to measure brand sentiments
  • Identifying and removing negative content
  • Removing outdated and invalid content
  • Creating a robust PR outreach campaign
  • Understanding Content dissemination strategy
  • Learning from real case studies on online reputation crisis like Apple Bee, United Colors of Benetton and Micromax

Affiliate marketing is one of our core competence, in this module you will learn how to put affiliate marketing to work for you and generate passive income for yourself easily, our proven affiliate marketing techniques has empowered several students of our academy to create online businesses that generates $100/day revenue.

What you will learn:
  • What is Affiliate Marketing?
  • How to find the right affiliate niche and products?
  • Exploring the top 100 affiliate niches (free template)
  • Choosing the right affiliate marketing program
  • Setting up your affiliate marketing website
  • Starting with amazon affiliate program
  • Understanding Flipkart and Ebay affiliate programs
  • Understanding Godaddy, Bluehost and reseller club affiliate programs
  • Understanding Click Bank, CJ and VCommission
  • Learn to buy low cost traffic (unconventional channels)
  • Learn to Implement advance tracking to track your affiliate sales
  • Work proven affiliate marketing tactics and generate consistent income
  • Live examples of how to get approvals

Approximately 2.4 million emails are sent every second globally, but most of them are never opened. In this advance email marketing module you will learn how to run successful email marketing campaigns, how to integrate lifecycle marketing, segmentation, email design, A/B testing, email analytics and optimization into your email marketing strategy to grow your business or career.

What you will learn:
  • Introduction to email marketing?
  • Learn how to grow your email marketing list?
  • What are the best tools for executing successful email marketing campaigns
  • Introduction to Mailchimp - leading email marketing tool
  • Creating single opt - in and double opt – in email lists
  • Use of copy writing in email marketing campaigns
  • Understanding email campaign metrics like open rates, click through rates, hard bounces and soft bounces.
  • Learn to how to clean and verify your email list using com
  • Best practices for email marketing campaigns
  • Creating email marketing messages that connects with the target audience
  • Using manual tagging to track email marketing campaigns
  • Learn to optimize your email marketing campaigns based on user behaviour
  • Analysis & Measurement of email marketing campaigns
  • Measuring success with email analytics

Marketing & Sales automation refers to the type of technology that allows any company to streamline, automate, and measure marketing tasks and workflows in order to increase the overall operational efficiency and revenue faster. The marketing and sales automation module aims to deliver an in-depth knowledge about marketing automation. It covers the principles of lead capture, lead nurturing, types of automated campaigns, best practices and tools in marketing automation etc.

What you will learn:
  • What is marketing and sales automation
  • Learn how to create powerful sales funnels
  • Best tools to automate your marketing campaigns
  • Learn how to map your customer’s journey
  • Improving the buyer lifecycle
  • Introduction to Hubspot & Zoho CRM Automation tools
  • Plan and execute Drip marketing campaigns
  • Learn how to set up automated triggers
  • Capture More Leads, Improve Conversion Rates, Manage the Sales Process & Save More Time

Growth Hacking is a data driven marketing implemented across all stages of customer lifecycle funnel, it includes rapid experimentation to achieve incredible growth”. In this module you will gain a beginner knowledge about growth hacking & how you can use this skillset in to grow any product/brand. The module also covers case studies based on real challenges faced by start-ups. The growth hacking module helps you develop a growth mind-set and use unconventional marketing tactics to drive exponential growth for any business.

What you will learn:
  • What is growth hacking?
  • Origin of growth hacking
  • Digital marketing vs growth hacking : The difference
  • Developing a growth mind-set
  • Skills required to be a successful growth hacker
  • The A3R3 framework of growth hacking
  • Growth hacking case studies of Paypal, AirBNB, Dropbox to name a few
  • Understanding lead Generation growth hacks
  • Overview of lean analytics
  • Overview of growth hacking tools
  • Assignments

Tools

62+

Modules

18

Live Project

2

Assignments

25

Quizs

6

Skills Learnt

14

Choose How Would You Like To Learn

Classroom Training

Branches: Deccan & Koregoan Park
Batches: Weekday/Weekend
Attend demo session now.

Online Training

Instructor led online training is perfect for working professionals.
Demo: Every friday 10 am

Certificates

Digital Marketing Course Certificates

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Tools Covered

Master 62+ Tools

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Program Mentors

Arpit Khurana
Co–Founder & Director – NSDM INDIA
Harshit Gupta
Co–Founder & Director – NSDM INDIA
Rishi Kappal
Ventures Elevator-Ex.
Prathamesh Krisang
CO–FOUNDER and DIRECTOR – Qathaa

Career & Roles In Digital Marketing

SEO Analyst

The major responsibility of a SEO Analyst is to ensure searches and view from potential clients and existing customers for their business. He is the prior part of the Marketing team as he is a part of planning the marketing campaigns of growth. SEO Analyst is expected to gather data about the project websites, blogs, social media, and e-commerce webpages. He has the skill of calculated foresight of the SERP and generate insights on the performance of the business online among competitors.

The reason we recommend SEO analyst is firstly because of its high demand. Also the Web – Design Industry is looking for SEO analyst, as now creating Search Optimized website has become a need. It is very important for a SEO analyst to be fluent at communicating with clients, to be presentable and be updated about the latest trends in the Tech world. A lot of SEO analyst gain International Recognition within 10-15 years.

SEM Analyst / PPC Analyst

A SEM Analyst / PPC Analyst functions to optimize search results adhering to a budget to target sales for a business. Strong computer skills, finance management, constant market research and trend analysis are qualities checked for the profile. A SEM analyst reviews Ad tracking, click-through rates, and bounce rates to identify the flaws and client interests. Though its independent, he should recommend the designs involved in the process. Excellent presentation skills and report generation knowledge is required to present the plans to the management.

The average salary of a SEM analyst is 3.5 lakhs for executive levels. This profile needs constant market research and updating with self-experience. Thereafter a PPC Specialist is a paid times more proportional to the work experience.

Social Media Manager

Social Media Managers develop plan and execute effective Social Media Strategies for the business. Mostly youngster choose this profession as it is a constantly updating sector and involves a lot of client interaction. A Social Media Manager needs to be excellent at communicating and team work. Identifying and reaching the target audience organically or inorganically with a budget plan is the major challenge for the position. It is expected to be creative and pursue design and content sense so as produce attractive and relevant Designs.

It is very important for a Social Media Manager to be aware of trending topics and competitor analysis. The branding status of the business is the major responsibility of a Social Media Manager. The salary of this profile ranges between 2 – 7lakhs in India.

Web Analyst Specialist

A Web Analyst Specialist records and processes website design, its effectiveness, structure and its usability. He has to endure skills in behavioural analysis, performance measurements, monitoring, data mining, customer segmentation and other statistical methods. A good Web Analyst is a master at using Google Analysis and other tools to the most. Giving a crunch of the performance of the website from the customer interaction and then suggesting the solutions to improve user interaction is the main role of a Web Analyst. The average Pay rates of a Web Analyst Specialist varies between 3.5- 7.5 lakhs in India.

Conversion Rate Optimization Expert

A Conversion Rate Optimization Expert is accountable for incremental performance of ecommerce platform through careful analysis using web analytics, providing recommendations based on best practices, and designing, prioritizing, and executing on A/B testing. Continuous auditing of performance across various dimensions, identifying trends material to website performance, and working with functional teams are his functions. He needs to determine underlying causes and effects to business by identifying issues with performance across various dimensions and providing information necessary to resolve them.

Benchmarking performance across comparable websites is also expected hence very influential communication and presentation skills are mandatory for the profile. Experience and consistency in performance definitely gives an amazing exposure to growth in the Digital Marketing Industry.

Key Account Manager

Key account managers ensure that a business's products or services are administered in a profitable manner to accounts with its most important customers. Key account managers keep costs associated with providing products and services as low as possible while still meeting quality standards. In some positions, key account managers are also responsible for securing new accounts, and create presentations to convince clients to make deals.

Hence, strong public speaking and planning skills and the ability to gel up with clients to manage any service or complaints is very important for this role. Considerable years of experience in sales and marketing and prior supervisory experience is mandatory as Key Account Manager is a Management level profile linking Sales and Marketing of a business.

Email Marketing Specialist

An Email Marketing Specialist promotes a Business or Service by creating Email Marketing Campaigns. The profile is responsible to maintain a buzz in the determined target audience and hence help brand building. An Email Marketer is supposed to be both creative and technically strong. Creating engaging mails to the right inbox so that the opening rate is high proving the performance.

The candidate must be excellent at communication with the clients on the list and also extract feedback from a customer point. He is expected to master content writing and design skills with tools recommended. He tracks and analyses mail interactions, helps lead generation and report the Marketing Strategy. The average salary of an Email Marketing is 4.8 in India.

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Digital Marketing Questions ?

Anyone keenly interested in digital marketing and a minimum of 12th appeared is eligible for the program. This course can enhance any profile from business to technical to creative to soft skills.

We cannot disagree with the brisk rate of growth of Online Markets in the last decade. Traditional methods of marketing are clearly not working and neither it can be neglected, as Marketing is one of the major most models for any business. On that account Digital Marketing techniques is the only saviour to reach out to your Target Audience. A Digital Marketing course can help you learn these techniques methodically and also expose you to the best possible horizons in the competence.

The Curriculum is designed to complete in 60 hours following a schedule of 2 hours a day. An aspirant can choose from a weekend and weekday batch according to his\her convenience. The course will accomplish in 3 months to 3.5 months respectively, depending on the chosen batch. Although, the batches are kept flexible for students and the course is accessible until completion.

You can anytime reschedule your missed lecture. All you need to do is speak to our training coordinator two weeks’ prior of the next batch to avail you with the necessary arrangements. Also, recorded Videos of the session will be made available to every student. We assure we your complete guidance in the course till it is completed and also thereafter.

NSDM INDIA is expert at profile oriented training and personalized guidance. Our Training and Placement Cell actively help students plot their venture in Digital Marketing and prepare them for their aiming placement. We profoundly guide entrepreneurs and businessmen to pre-eminently apply the training to achieve results. We have a Career Management Course associated with the program which will completely refine your profile for the industry.

We recommend the best easily available tools and its prime applications for our training. Some of the tools we propose are Google tools, MOZ, Ahrefs, Majestic SEO, Raven, Hotjar, Mixpanel, Mention, Drip.co, Hubspot and more than 30 tools.

We primarily provide 7 Google Certifications, Facebook Blueprint and Hubspot Inbound Marketing Certificate after the completion of your course. Besides, a NSDM INDIA course completion Certification which can convince your training along our experts will be provided. These certifications are proven to add strength and invisibility to your profile.

NSDM INDIA’s Global Standard Curriculum is regularly updated and approved by Industry Leaders. Along with a Hybrid Learning approach via our LMS software, you can learn our course anytime. Our students come out with flying colours as a result of our 80% : 20% ratio of practical to theory.

Yes, our Training and Placements Cell takes care that students are notified with internship offers. Suitable internships are chosen on the basis of profile and also the completion stage of the course. We strongly recommend it for a fresher, so as to strength and industry experience to the profile.

We give complete industrial exposure to our students for placements. We also encourage them to grab freelance project and train students accordingly. As long as the training is completed well and the profile is decently presented we can assure 100% placement.

Generally, the initial package for a Digital Marketing profile can be in midst 1.5 – 3.5 lakhs depending on personal skills and experiences. On investment of time and effort with consistency, a management stage profile is paid times more. Growth and demand in this industry is increasing rapidly and so is the value

You will avail soft copy of reading materials and case studies. Also, our blogs and videos are a great tool we help students understand better and in an interesting way. Our LMS software is the most convenient learning tool we give access to our students.

The Trainer led Online Program is a Live Interactive Session. The curriculum is the same for Digital Marketing Online Program and also the Live projects will be a part. A Self-Paced program is also available for self-study. Placement assistance, course fees, certifications will just be the same as classroom Program. It is recommended for aspirants from a farther range of location, uncertain schedules or even personal convenience.

The LMS Software is designed for NSDM India students to interact and learn online, participate in group discussions, learn from Recorded Videos. The LMS software gives you access to the learning materials and also keeps you in Constant contact with the trainers. You need to have your own internet connected intractable system for your Online Tutorial.

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